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Together At The Top

Episode 16: Embracing Balance to Boost the Bottom Line | Ann Day, President at Praeses

Episode 16: Embracing Balance to Boost the Bottom Line | Ann Day, President at Praeses

In this Episode

Ann Day, President at the innovative software and services company, Praeses, joins Nick for yet another fascinating conversation here on the Together at the Top podcast. As Ann recounts her personal and professional journey that has brought her to her current role, she emphasizes the importance of collaboration in leadership and the need to surround yourself with smart individuals. The episode covers various themes, including Ann’s background, the lessons she learned in her early career, the challenges she faced at Praeses, and the role of family in shaping her work ethic.

Throughout their conversation, Ann shares her personal experiences and insights, delving into topics such as managing teams in a post-COVID business landscape, and the value of both foundational skills and being well-rounded. She also stresses the need for discipline and recalibration, balancing personal and business goals, and recognizing and addressing shortcomings before they escalate. Emphasizing the importance of company culture, Ann notes that it is cultivated through clear core values, intentional hiring practices, and a commitment to honoring and living those values every day. She also acknowledges the challenges of recruiting and retaining top talent in a competitive job market, and highlights the value of communication, flexibility, and collaboration in creating a workplace where employees feel valued and engaged. Filled with valuable insights into building a successful career from someone who has been wildly successful in doing just that, today’s episode is one you simply can’t afford to miss.

Empowering Leadership Skills in Business Development

The proficiency in Leadership Skills in Business Development undeniably forms the bedrock of any prosperous venture. These skills, often encapsulating a harmonious blend of art and science, form an intricate framework that dictates the success trajectory of an organization.

Regrettably, mastery of these essential leadership skills remains challenging for many, presenting a ubiquitous stumbling block in the path to growth. The chasm between being an adept strategist or a consummate sales expert and effectively leveraging leadership acumen for business development can sometimes feel as daunting as an ascent up Mount Everest.

The ability to successfully lead a team in a business development context is the definitive quality that distinguishes the visionary entrepreneur from the routine manager. Absent this capacity for effective leadership, the aspiration of business expansion may persistently seem elusive, casting an impenetrable veil over the growth potential. An adept leader does not merely steer the ship; they empower, inspires, and transforms, paving the way for innovation, productivity, and success.

Table of Contents:

Empowering Leadership Skills in Business Development

Unleash success with empowering leadership skills in business development. Gain insights on strategic decision-making, adaptive leadership, and more.

Embracing Balance in Leadership

The realm of effective leadership is one where humility and openness are paramount. As highlighted by leaders like Ann Day, President at Praeses, admitting that you don’t have all the answers can be a game-changer.

Importance of Humility and Openness in Leadership

A leader’s aptitude for listening should not be underestimated either. This willingness to consider diverse perspectives often paves the way for innovative solutions – an essential trait of any adaptive strategic leader.

Listening as a Key Skill for Leaders

This isn’t just about hearing words; it involves understanding ideas from team members, acknowledging their concerns, and appreciating their contributions. In doing so, leaders create an environment where employees feel valued – this interaction could even help solve customer problems more effectively.

How Balanced Leadership Impacts the Bottom Line

Balanced leadership has direct implications on business performance too. When employees perceive fairness from their leaders who listen respectfully while valuing input, job satisfaction increases, leading to higher productivity. Furthermore, balanced leadership encourages innovation – which is vital when considering long-term versus short-term projects. Studies suggest companies with such balance tend to outperform those without it. Hence, fostering these qualities among emerging market teams might prove beneficial in achieving higher sales figures.

Women Leaders in Business Development

The landscape of leadership is changing, albeit slowly. In 2023, a startling statistic revealed that only 6% of women held the helm in businesses across various sectors.

Challenges Faced by Women Leaders

In their ascent to power, female executives face numerous obstacles. From unconscious bias and gender discrimination to balancing personal life with professional commitments – these hurdles are too real for many.

A strategic aptitude self-assessment can often help identify areas where they may need support or further development. This proactive approach empowers them as individuals and strengthens their leader’s ability within an organizational setting.

Faced with such challenges, how do successful women leaders prevail? They leverage several strategies, including seeking guidance from mentors who have walked similar paths before them and learning from the ground up whenever necessary. Forbes suggests networking as an essential tool for creating one’s opportunities.

  1. An adaptive strategic leader, someone once said, “is like water; she flows around barriers.” Women at the top understand this analogy well – adapting swiftly to changes while focusing on long-term versus short-term projects is key.
  2. To consolidate business units effectively under her command requires tactical acumen and people skills – highly sought after in any leader, regardless of gender.
  3. Solving customer problems comes naturally when you’re empathetic towards your client base, which most women inherently possess due to a high emotional intelligence quotient (EQ).

Role of Family Support in Professional Success

The conversation delves into the significance of family support in professional success. This approach, often overlooked, can lead to substantial growth and progress within one’s career.

Incorporating Family into Professional Life

A question that arises is how does one involve family members in a business context? The answer lies in inviting them on your next business trip and including them during strategic decision-making discussions. These experiences offer both emotional support for you and valuable exposure to real-world scenarios for younger ones.

An adaptive strategic leader understands this integration between personal life and work commitments and achieves higher productivity levels while maintaining balance across all aspects. It may seem unconventional at first glance; however, it has proven beneficial time after time.

Impact of Familial Support on Career Growth

Familial encouragement is integral to achieving higher sales or even solving customer problems efficiently as part of a stalled legacy business unit or emerging market team. Their belief fuels motivation, which propels professionals forward despite any challenges they might face along the way.

Beyond providing moral backing, involving young minds early gives them insight into corporate dynamics – helping develop broader networks from the ground up and enhancing their leadership skills over time. Thus, creating long-term versus short-term projects benefits current team members and future generations.

Redefining Sales & Marketing Approach

Business development is witnessing a seismic shift in sales and marketing approaches. What is the driving force behind this change? A renewed focus on understanding client needs before initiating any sale.

Understanding clients’ needs before selling

Gone are the days when businesses would push their products or services without fully grasping what customers truly needed. This outdated method often led to ineffective solutions, leaving customers dissatisfied.

The new-age organizations prioritize getting acquainted with potential clients first, engaging them in meaningful dialogues about their unique challenges and requirements. Armed with these insights, they tailor offerings with maximum impact for each customer’s situation.

Difference between sales & marketing approach

Sales traditionally revolved around direct interaction with prospective buyers aimed at closing deals swiftly. In contrast, marketing casts a wider net – focusing more broadly on building brand awareness and positioning within the market.

This offers an extensive look into how modern strategies have blurred the lines between traditional definitions of ‘sales’ and ‘marketing.’ A well-defined strategy seamlessly integrates both aspects into business development efforts: leveraging insights from initial interactions (the marketing realm) to craft personalized solutions meeting specific customer demands (the domain of sales).

Personal Growth Through Executive Coaching

The journey to personal transformation is often paved with the wisdom of experienced guides. This segment delves into how executive coaching is pivotal in this process.

In today’s fast-paced business world, having an adaptive strategic leader means identifying and turning weaknesses into strengths. The right guidance can be instrumental in achieving higher sales or even reviving a stalled legacy business unit.

Significance of Executive Coaching

Effective coaches do more than provide advice; they challenge strategic thinkers to question their assumptions and develop broader understanding networks. They help you understand competitors’ perspectives while monitoring stakeholders’ positions – all critical aspects for any successful leader’s ability.

A recent study by an authors’ consulting firm found that companies employing coaches saw significant returns on investment, underscoring the importance such professional input has on individual performance and overall organizational success.

Continuous Learning & Self-Improvement Strategies

Beyond seeking external support, professionals must embrace continuous learning habits as part of their self-improvement strategy. One ensures career longevity and adaptability amidst rapid changes by staying updated with industry trends and acquiring new skills (or enhancing existing ones).

Lifelong learning combined with insights gained from coaching sessions fosters personal growth, which ultimately translates into enhanced leadership capabilities – paving the way for leaders who thrive personally and professionally. A holistic approach helps solve customer problems efficiently, thereby contributing positively to the company’s competitive pricing position.

Leadership Skills in Business Development FAQs

What is the importance of leadership in business development?

Leadership plays a crucial role in shaping strategic vision, fostering innovation, and driving organizational growth. It also influences team morale and productivity.

What skills are required for business leadership?

Apart from decision-making and problem-solving abilities, leaders must possess effective communication skills, emotional intelligence, adaptability to change, and the ability to inspire others.

What are the 7 core skills of a leader?

The seven core leadership skills include strategic thinking, emotional intelligence, communication proficiency, decision-making capabilities, creativity & innovation, people management, and resilience.

What is the impact of leadership skills on business?

Potent leadership can drive organizational success by enhancing employee engagement levels, encouraging innovative thinking, improving customer satisfaction rates, and ultimately boosting overall company performance.


Leadership skills in business development are more than just a buzzword. They’re the driving force behind successful companies.

Embracing balance, humility, and openness can significantly impact your bottom line.

The role of women leaders is crucial, yet they face unique challenges that need addressing for true equality in leadership roles.

Involving family in professional life provides support and exposure to real-world experiences – an overlooked aspect of success.

Sales and marketing approaches should be redefined with understanding client needs as the core principle. It’s not about selling but engaging customers effectively.

Last but not least, personal growth through executive coaching can lead to transformative changes within oneself, leading to improved performance at work.

If you’re ready to embrace these empowering leadership skills in business development, consider contacting Nick Warner Consulting. With expertise across various marketing, sales, and accounting sectors, we’ll help you navigate your unique goals while solving complex business issues.